Thursday, May 29, 2008

[B]Business Day Thursday - Studio Love Lines

Last week in my post, "It's Time To Get Engaged," I discussed how we need to be more proactive in engaging our clients. I want to speak on that same topic a bit more this week. We might be friendly and engaging but does our studio or place of business reflect the same inviting nature?

You need to know that women are making 80% of the buying decisions. Here is a fascinating article entitled, "What women want: the growing economic power of women consumers is transforming today's marketplace." right here at bNet. Every business owner, man or woman, must give it a read.

Everything from its cleanliness to the design of the shopping bag gets a woman's attention as the article points out. We need to sweat the details. We need to have our business space inviting, warm, and friendly. Let me share with you a few ways to do just that. Is your business space clean and uncluttered? Maybe a few scented candles could be lit adding to the soft ambiance of the surrounds. How about "Love Lines" place about the studio. What are "Love Lines"? They are short and sweet thoughts about family, children, life and love. When we visited our friends studio last week, they have several painted slogans on the walls of their studio. It adds a wonderful sense of warmth to their studio space.

You don't want to paint them on your walls, no problem, how about framing the sayings in decorative picture frames at strategic places around your studio. That's sure easy enough to do with your laser printer and any one of the over 7800 free font links I posted last week. These were posted in, "All Font Junkies Unite." There are plenty of places to even buy the frames with the sayings already in them.

We walked into my client's home this morning and she had a perfect example of what I was talking about right in her kitchen. Here is the plaque she had displayed. I loved the feeling it conveyed. That's what we need to be doing in our studios too. Folks, it's all about building a sense a closeness, dare I say intimacy with your clients these days.

So where do you come up with those love lines? Lots of places, a Quotes site on the Internet - here is one of my favorites right here at Brainy Quote. How about hitting your local Hallmark store for some ideas. Just reading the cards will give you a lot of great ideas for your own Love Lines. And finally, look into your own heart, look to your memories, your thoughts, and your feelings - there are usually plenty of wonderful and creative ideas there too.

But wait, there's more. Let me give you a kick start on those ideas. Here are 10 easy Love Lines you can use for starters. Enjoy! -David

Sample Love Lines
1. "The family is one of nature's masterpieces."
2. "Live your life as though everything is a miracle."
3. "We never grow old if we keep a child in our heart."
4. "Learn from yesterday, live for today, hope for tomorrow."
5. "What sunshine is to flowers, a child's smile is to his parents.
6. "Love is life."
7. "A mother's gentle touch is truly the touch of love."
8. "A whisper, a touch, a smile for my husband."
9. "Dads, mom's, daughters, and sons - a joyful celebration."
10."Yesterday's Memories, Tomorrow's Dreams."

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