Tuesday, February 19, 2008

Select Me, Select Me - Or How To Use The Quick Selection Tool

I always think one of the trickiest things to do in Photoshop is pulling a person out of the background to eventually add to another scene. I did three posts here on DigitalProTalk recently discussing that very topic. Here are the links to those Photoshop tutorials articles; Designer Portraiture or How to Fool Mother Nature and Winter Wonderland Any Time of the Year.

OK, I thought those posts were pretty darn good, but I just ran across this tutorial last Friday over at Layers Magazine which I thought was very good on how to use the "Quick Selection" tool to get a really great result too. What I really liked about the tutorial was how Chris Alvanas educated the "Quick Select" tool. He "educated" it to not pick up other parts of the image he wanted to avoid selecting. This is an excellent tutorial and well worth the look. It is part 1 of 2 - I hope Part 2 posts next week - I can't wait to see the rest of the story.

A "TON" of Good Lighting Stuff Right Before Your Eyes!

Where have I been all these years. I'm checking out DIYPhotography.net and out of the blue, stumble on a link to Don Giannatti's Lighting Essentials site and he has a lot going on over there. I really like his tutorial entitled, "Fill Flash At Sunset" right here. Hey, gang, there is a lot of good stuff over there and Don is singing my song - "Direction of Light" - a great web browse. Hit some of the links to his other sites too - he is doing some really good wedding work. Here is the link to his wedding website. Way to go, Don, you got it happening.

Well, everybody, that's it for today. Hope to see everybody here tomorrow for "Very Weird Wednesday" ;~) --David

Monday, February 18, 2008

"Three Sisters"

"Three Sisters"
© David A. Ziser

I created this image during a portrait session of three sisters a few years ago. Each child had this beautiful "Breck" like hair. Although, I photographed each of the sisters separately and together as a group, I thought an image of each sister with her other sisters beautiful hair could be quite different and possibly quite interesting. I chose to photograph each sibling through the hair of the other two sisters. This was one of my favorite images because of the lighter hair of the center sister helps bring attention to her in the image creating a pleasing composition overall. The parents love the images!! Camera specs; Nikon D1x fitted with a Tamron 24-135mm lens at 135mm, F8 @ 1/200second, ISO 100. Enjoy! -David

Massive Blog Post Monday

Good Morning Everybody,
Hope everyone had a great weekend. LaDawn and I had a rather unusual weekend cleaning cabinets and closets of much of my "legacy" - that means old - photo stuff. Boy, I have to say it was a step back into my own history. We went through old photo equipment, pictures, albums, computer stuff - it was an amazing experience. So many of the computer cables were pre-USB, serial cables, parallel cables, giant 30 meg hard drives - the list could go on and on. Well, most of it is gone, and the rest is headed to that giant garage in the sky.... E-Bay. I'll let know when that hits, there should be some pretty good deals available.

I'll tell you what I found most interesting was that I rediscovered some wedding images I took over 25 years ago. I know what you are thinking - that guy NEVER cleans out his closets - well, you might be half right and you wouldn't be the first to refer to me as a pack-rat. Anyway, I was thinking, would it be helpful, useful or have any value at all for aspiring photogs to see some of these images from my early days? I'm still thinking about it - drop me a comment and let me know what you think. Anyway, on with Massive Blog Post Monday...

So How Many Pixels Does It Take To Make A Face?

Maybe more, maybe less than you think - it all depends on the size of the face in the image. In my early digital days (like 6 years ago) of digital photography, I was shooting with a Fuji S-1. It was the hot camera on the market roaring on the the new digital scene with 3000 pixels! It was hyped as a 6 meg camera, but opening the file in Photoshop yielded a 2040px x 1353px image dimension. Nevertheless, DPreview said, "Look out boys, Fuji Film are in town and they mean business." You can read the August 2000 review right here.

I remember shooting my first wedding with it in December 2000 - I was scared to death - ahh, where's my film, but all went really well and I was a digital convert. I imerged myself into learning the ins-and-outs of the camera , did some "portfolio" shooting with it and carried an album with me to the 2001 Photo-East show. A friend of mine was a upper level manager at Fuji and heard I had a wedding album of all Fuji digital images with me. He had - get this - the president of Fuji USA come by (I was working another both at the show) to take a peek at the album. I was floored by his remark. He said quietly to our small group, "Wow! These images look better than our film images." Heck, I thought so to. I was a nice compliment and I was on "Cloud 9."

Fast forward a few more months - I was a really happy camper with my new camera and was loving the digital experience. I wanted to get some more samples made up for the studio and since I was beta testing the now defunct ProShots software at the time. This allowed me to work with a lot of labs across the country and have access to their backroom digital gurus. I remember sending some images in for printing, some of which were large wedding party groups where the actual individual subject's head size was quite small. I get a call from the lab and the technician saying he might have some trouble printing the group photos. I was shocked - what do you mean trouble printing the group images. His words still ring in my mind. He said, "yea, trouble - you only have 20 pixels from "ear to ear" on each individual. Now it made sense - it wasn't like film made up of a lot of tiny silver halide specs - it was the fixed amount of "photo receptors" from left to right on that chip that defined the resolution of the image. The reality was - big heads, no problem, small heads, big problem.

If you have a photograph of a large wedding party, say made at a park, the head sizes of the wedding party members can be quite small. But how small is too small in our current digital age? I always thought it was such a "hoot" in the early days, because every time I visited the trade show booths of the digital camera manufacturers, they only showed large head sized images of their "people" pictures - NEVER anything like a wedding party image. Well, when you drag all those pixels across one large face - no problem. It's the 20+ members of a wedding party standing shoulder to shoulder across the frame that really reduces the number of pixels available per head, and that's where the camera's resolution is an issue and needs to be considered when selecting a camera for wedding photography.

So how many pixels does it take to make a face? I'm going to let you decide. Take a look at a recent wedding party group shot I made last year. I was shooting with a Canon 5D - 12.7 mega-pixels with the image size measuring 4368px x 2912px. Pretty darn good - a far cry from the old days (isn't kind of funny that the old days weren't all that long ago.) I know what you are thinking - man, Ziser, you don't even have them "shoulder to shoulder." Well, I did have 12.7 mega-pixels to play with though. Anyway, here is the deal - how many pixels at full res are defining the head of the fourth groomsman on the right? How about 77px from ear to ear - not many - but still enough for the image to look just fine. Now let's rewind back to 2001 when I was shooting wedding with the Fuji S-1 - 2000 pixels total in the horizontal direction. It's no wonder the lab tech was so concerned - 20 pixels was not enough to define the face clearly. So let's take a look at how many pixels it takes to define a face and you be the judge.

Look at the first image below. I took the wedding party photo, reduced the resolution in 1000 pixel increments, did a screen capture to preserve the pixel structure of the image so you could really see the difference. As I changed the resolution from 4368px -> 3000px -> 2000px -> 1000px, look how the pixel count changes on the groomsman. Total pixels describing his face range from 77px -> 53px -> 35px -> 17px.
Next, I took the images into Photoshop to smooth up so can get a true idea of just how they would print. I know the heads with the resolution from 3000 -> 2000 -> 1000 all look soft, but remember, I have the head size enlarged substantially. The groom's head would be substantially smaller in an 8x10 print. So that said, when would the image effectively start falling apart? Well, I printed a copy of the wedding photo shown at the 4 different resolutions from 4368px down to 1000px across and assessed the final printed image. Somewhat to my surprise, the images down to 2000px across looked fine - even under close inspection. Even the 1000px image looked OK at the normal viewing distance of 12 - 20 inches. Closer inspection showed it was quite blurry though. That explains the comments from the lab tech 6 years ago - I had quite small head sizes in the image in question. I learned from that experience to pose my groups a bit tighter - so I could get closer and get bigger heads in the image and to alleviate the "low pixel count" head problem.

As cameras continue to improve their resolution, the problem starts to go away. My gosh, some of the high end backs for the Hasselblad come in at 39 Mega-pixels, with 7300 pixels making up the horizontal dimension - that's means that the head of my groom taken on the Hasselblad H3D back would measure about 128 pixels from "ear to ear". But do I want to spend $25,000 for the camera - ah, no! How about the new Canon 1Ds Mark III at 22 mega-pixels and $8000. Pixel count for my groom's head would measure about 99 pixels from ear to ear. Now is that worth the added $4500 over the Canon 5D - a solid maybe.

Folks, the point of the matter is that we need the right equipment for the job. And, if the job requires us photographing lots of people in a group where the head sizes are going to be quite small, we need the mega-pixels to pull if off. For weddings, based on my subjective experience, I think 8 - 10 mega-pixel camera is about the sweet spot for the wedding shooter - the price vs. pixel count is just about right. As long as we can define a person's face with a minimum of 50 pixels across, an 8x10 image will look just fine in the album. Of course, the more pixels , the better. Try to enlarge that images to a wall portrait and things start "going south" again. In my practical studio experience, I have found that I can enlarge my wedding party groups up to about 20 inches for inclusion into the album as a two page panorama image when shot on the Canon 5D.

I was closely inspecting an 24x30 inch portrait image right now in my studio shot with the Nikon D1x - a slightly more than 5 mega-pixel camera. The head size is quite a bit larger than the wedding party images so I got away with a larger size print, but I have to say, that this was the upper limit with the Nikon D1x. My early Fuji S-1 was good to barely 24x20 inch size, depending on the head size once again. I've made 40 inch family portrait (larger head size) prints with my Canon 5D that look fantastic. My current Canon 40D's do a great job on most subject matter up to 36 inches.

So there you have it - an objective discussion on resolution and head size and what to expect subjectively. Hope it was helpful.

Calling For All Good Ideas, Calling For All Good Ideas

OK, I've "blown it" what do I do now? Any ideas on how to get past clients back? How to win them over again? Should I invest in these past clients now? Or move on find new ones and learn from my past mistakes and never let anyone else become a past client? That was the reaction by one of my readers to last Thursday's post entitled, "Customer Service - A New Paradigm" right here.

So what does one do? I suggested a "Just Thinking of You" promotion mailing to all your past, but not forgotten clients. Mail three times and work it around a special holiday - like Valentines Day. OK, we are past that one so just pick another or just make up a "Thinking of You" day at the studio. All past clients get some special incentive for revisiting the studio.

All this brings me to my "brilliant idea" for the DigitalProTalk blog. Occasionally, I want to throw it out to our readers and see what other input we can generate. We do this all the time at my Digital Master Classes and come up with some terrific ideas. What happens if we do it globally right here - with today being our first try. Let's see what we can generate for all involved. We can all share in the ideas and hopefully, good advice, of the readers of this blog.

So, re-read the opening paragraph and please post your comments, suggestions, ideas, solutions, on regaining past or nearly lost clients..... right here and let's see what happens. Let's make this blog a two-way street and see if we can get some synergy going that benefits all readers of the DigitalProTalk blog. I'll feature some of the best suggestions in an upcoming "Business School Thursday" post.

Joe Photo Fired As Master of Ceremonies For WPPI Awards Banquet

It's true, indefatigable Joe Photo - yes, that is his real name - has been fired by WPPI as it's MC for the 2008 WPPI convention. Watch the video below to see how Joe reacts ;~)

WPPI holds the best convention on the planet for wedding and portrait photographers in Las Vegas every year. Check it out right here. This is the "not to be missed convention of the year." I'll see you there.

Hey, Did You Hear - There's a A Fire Sale Over at NAPP

Kelby Training has about a gazillion CS2 DVD titles for sale, and I mean really for sale - like half off. Check it out right here, the titles are going fast.

Hey gang, I've got to go - clients coming in about an hour, so I'll see you tomorrow with our "Technique Tuesday" installment. Adios, David

Friday, February 15, 2008

"You Gotta Have Heart"

"You Gotta Have Heart"
© David A. Ziser

This image is a real "blast from the past." With all the light painting articles today though, I thought is was an appropriate post. This image was made in 1980 - almost 28 years ago, but I still remember taking it. It was a 4th of July wedding and the couple wanted me to capture the spirit of the day in a photograph. Heck, they even brought the "sparklers." That's all I needed.
We found a safe place in the parking lot away from cars so no sparks would fall where they could do harm. I had the couple rehearse the motion of making the heart shape a few times till we all thought it looked good. We were ready, I had my Hasselblad cable release attached and fitted with an 80mm lens positioned on a tripod and ready to go.
The game plan was to light the sparklers, have the couple start the heart at the bottom, tracing up and coming together in the middle pointing the sparklers down, and kissing at the end. At that moment, my assistant fired the flash manually and I released the cable release - presto! we had it. Camera specs; Hasselblad fitted with 80mm Distagon lens, F8 @ "bulb" exposure, Kodak Vericolor 400 film. Enjoy! -David

A Fabulous Friday

Good afternoon everybody,
Well, he we are - Friday already. Last Friday I did an "Inspirational Friday" post and your comments revealed that this subject matter was well received. I like these kinds of posts because if allows my eyeballs and my brain to look and explore something else other than wedding photography. That in turn, gets the brain juices flowing a bit differently maybe even more creatively and that, dear readers, I believe is the essence to the creative process. So this Friday, I put a few things together that hopefully will do the same thing for you. So off we go to another "Inspiration Friday"...

Finding Grace - No, Not the TV Show on TNT

Inspirational photography of extraordinary people - here is the story. Multi-gazillionaire and President and Chief Executive Officer of ACS, Lynn Blodgett, has produced this amazing collection of images - 140 in all - of homeless people which was released in 2007 and has been called one of the best photography books of the year by PopPhoto.com - here is the story.
Don't get the wrong idea here, this isn't rich man photographs poor people to get famous. Lynn has had a love of phtotgraphy and considers himself an amateur photographer since he was a kid. At a recent workshop in which he participated, he produced some really compelling images according to Andrew Eccles, the course instructor.

Encouraged by this experience, Lynn began his journey. He would get out of his car in areas of towns where homeless people gather for shelter and protection, set up a white seamless background and begin photographing anyone who would stand in front of the camera. The images are a peek into a part of the world most of us would shun and try to ignore. But the result is that Lynn found the humanness in these people and his portraits truly reflect it. Check out the Finding Grace website site right here for the entire story on Lynn and the book.

Lynn's efforts have resulted in the founding of Finding Grace Homeless Initiative which is an emerging coalition of individuals and organizations aiming to increase awareness and raise money for homeless organizations. Check out several of the images inside the Finding Grace book right here. A must see.

More Inspirational Photographers

Check out the article and images of celebrity photographer Douglas Kirkland right here. I have been following his work since I was a kid just getting started. His images are always a wonderful display with eye-catching composition and color for portrait photography. Give a peek to his images right here.

Another photographer to check out is Linda Rutenberg right here. She created the entire series of images at night. As for lighting foliage at night, Rutenberg says, “Essentially, there are three different types of lighting: Some of it is done by moonlight with very long exposures, and some of the shots are done with existing light in the garden—not using the light they’re providing, but the falloff from the light. But most of the lighting in the book is done with pocket flashlights.” More "outside the box" thinking - check out Linda's images right here.

Way "Outside The Box" Thinking - Very Cool Light Painting

So, how are they doing this? It's utterly fascinating. I originally spotted this story over at Phottle.com right here. After poking around the net a bit more, I found many more of Lichtfakor's video's over on You-Tube. If you have a few minutes over the weekend, check them out. There's got to be an idea in there somewhere for us photographers.

Hey everybody, that's about it for this week. On Monday, I'm running an article entitled, "How Many Pixels To Make A Face?" It's all about the camera resolution, so see you next week with tutorials, discussions, and more great news you can't live without. Have a great weekend and I'll see you next week. --David


Thursday, February 14, 2008

"Looking Up"

"Looking Up"
© David A. Ziser

How many times do we just look up and see what's there? I made this image at an event at one of my favorite venues, Plum Street Temple in Cincinnati, Ohio. I was actually waiting on the client to show up for the pre-ceremony shooting session and was just "killing time." I just started to look more closely at my magnificent surrounds. After a few close-up photographs I finally looked up and got this great composition of the beautiful chandelier against the magnificent pipe organ. It was a wonderful "scene setter" for the final album. Camera specs; Canon 20D fitted with 10-22mm lens at 10mm, F3.5 @ 1/25 second, ISO 800.
Enjoy! -David

Thoroughly B(Business) Day Thursday

Good Morning everybody,
And Happy Valentine's Day to our North American and European readers. And it's "Thoroughly B(Business) Day Thursday" today. Look for "Thoroughly B(Business) Day Thursday" to be a combination of sales, marketing, and all sorts of business building topics and ideas targeted primarily for new and small businesses.

Suggestions, comments, and new content, and content ideas are always welcome. E-mail me directly - david@ziser.com - or post them in the "comments" section where we can all see them for new insights. Alrighty, let's get down to business...

Customer Service - A New Paridigm...

For any business, big or small, new or seasoned, successful or struggling - ask yourself this question;

Have you called a customer … TODAY?
Sounds simple, doesn't it, most of us never do it. I first heard about this simple concept from my accountant, Mackey McNeil, who by the way does an excellent job at customer service. She has had a policy at her company, Mackey Advisers that her staff had to "hug" (contact, send a note, call) two clients a week. Sounds like a simple and easy policy towards enhancing the way to that "customer service" garden. Actually, if the truth actually be known, I secretly mentor her - no weirdness intended. I like how she runs her company and try to emulate areas that apply in my own business. We should always keep our eyes and ears open to learn.

Anyway, we get the job delivered and that's about it till the client calls again wanting another sampling of our product or service - in our case, photography. Why don't we "till" our customer service garden more frequently? Customer service should NEVER stop once the product or service is delivered. Customer service is a CONTINUING process for each and every customer! We should NEVER let go if we want them to come back.

Too many businesses spend WAY too much time looking for new business when the past and current clients are ready to engage us right now. It about time, especially in today's business climate, that we go through a paradigm shift in our thinking about our client connects. No longer do we or should we have a "Here Today, Gone Tomorrow" attitude towards our customers. We should never think, "Oh, that was one of my past clients."

Folks, we should never have "past" clients. They always need to be current clients and we keep them current with the occasional phone call, card or note from us personally or at least from someone on our staff. When that customer is looking for photography again, who do you think they are going to call first? Will they take a chance on someone unknown to them or will they contact their friends over at David A. Ziser Photography?

How To Recession Proof Your Business

It's always about building client relationships. Gary Fong, a buddy of mine, continues to run many successful businesses - his first being a high end wedding photography studio in California. I recently received Gary's newsletter with the headline, "AN ESSAY ABOUT RECESSION-PROOFING YOUR BUSINESS." right here.

It is a great read and speaks to the same topic I discussed above. Folks, the most important thing we can remember - is that one very important aspect of building our business is about strengthening the relationships we already have with our clients. Gary is another prolific blogger too - you can check out his site right here - good information.

Thinking Of Starting A Wedding Business

Ask yourself these 4 questions-
  • What are my objectives - big weddings, small weddings, or any weddings?

  • How am I going to set myself apart, what is my "identity" and how is it different in my market area?

  • How good of a photographer am I or do I just set the camera on "P" for "Professional" and shoot away?

  • Am I ready to accept my business responsibilities - keep good records, keep the tax man happy - or is it just a little "beer money" for the weekend.

Here is a wonderful article over at EzineArticles right here covering these topics and more. If you are truly planning to start a wedding business and/or you want to get your current studio out of "first gear" this is a good place to start. Of course the second thing to do is implement what you read here. Again, good stuff for young businesses.

One For The Road - A Few Giggles Along the Way

Some of us wedding photogs know, some don't - but, it's the discerning eye that gets the shot and here are a few funny one's to enjoy, thanks to Phottle.com right here.

Hey gang, that's it for today, hope you enjoyed the posts. See you tomorrow for a little "Inspiration Friday." See you tomorrow. --David

Wednesday, February 13, 2008

"Just A Little Attitude"

"Just A Little Attitude"
© David A. Ziser

This image comes from one of my winter portrait sessions just this last December. I actually featured the shoot on DigitalProTalk right here in mid December. I love the client's look, the color in the scene, and the composition. The direction of light came from my assistant which just happened to be her mom - holding my Quantum flash left of the subject. The flash was softened by shooting it through an umbrella. Camera specs; Canon 40D fitted with 70-200mm IS lens at 155mm, F 4.0 @ 1/25 second, ISO 200. Enjoy! -David